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Hi, I’m Yuffy, a professional body piercer, jewelry designer, and the founder of Niori Jewelry.
For years, I ran my own piercing studio in Hong Kong. Through thousands of appointments, I came to understand that piercing is never just about jewelry. It is a way of healing, celebrating, and choosing how you want to show up in the world.
Niori began with a simple idea: to create jewelry that fits the body beautifully and is made to last. After styling countless clients and studying ear structure in depth, I started designing my own pieces using 3D model software and wax prototyping. Every detail, from the post angle to the gem height, was developed through real studio experience, with comfort and anatomy always in mind.
This dedication to craft and care comes from someone very close to my heart, my grandfather. He was a farmer who lived simply and worked quietly but tirelessly. He taught me that good work speaks through action, not words. That spirit lives on in everything we do at Niori.
We specialize in 14k solid gold body jewelry handcrafted in small batches by trusted ateliers across my home country. Our partners are known for their gold recycling practices, precise stone setting, and decades of fine jewelry craftsmanship. Every gemstone is ethically sourced, every setting is hand-finished, and every piece is made with the piercer’s perspective in mind.
